Editor’s note: Want to get your content production on a formal track? Check out this article from a few years ago.
Is your content often delivered late? Do you have trouble getting it signed off? Does it typically get stuck in limbo?
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Robert Mills is head of content for GatherContent – the pre-CMS content collaboration platform. He is also editor-in-chief of the GatherContent blog, a go-to resource on a range of content strategy topics. Rob is a journalism graduate, ex-BBC audience researcher, and former head of content and project manager at a branding and design agency. He also collects typewriters! Follow him on Twitter @RobertMills.
Editor’s note: Want to get your content production on a formal track? Check out this article from a few years ago.
Is your content often delivered late? Do you have trouble getting it signed off? Does it typically get stuck in limbo?
Is your content often delivered late? Do you have trouble getting it signed off? Does it typically get stuck in limbo?
If you’re nodding your head, your content team probably hasn’t defined its workflow. Every content team that wants to keep its projects on track needs to define its workflow before any content creators’ pens touch paper or fingers hit keyboards.Continue Reading