Author: Manick Bhan

Manick Bhan is the founder and CTO of LinkGraph, an award-winning, mission-driven SEO and digital marketing agency. Manick is also the creator, founder, and CEO of the SearchAtlas SEO software suite. As a growth hacker, data scientist, and skilled programmer, SEO is Manick’s greatest passion and his life’s work. Follow him on Twitter @madmanick.

By manick-bhan published October 7, 2021

Drop Great Anchor Text To Keep Your SEO Strategy Afloat

Anchors on boats keep the vessels from floating away.

Anchors in your content keep Google (and your readers) from floating away.

As Google crawls your site, it searches for anchor text. Done well, that content signals relevancy and authority. Done poorly, it can sink your content in the eyes of Google (and readers).Continue Reading

By manick-bhan published May 17, 2021

3 Quality Signals That Help Content Rank Higher in SERPs

Quality may be in the eye of the beholder, but in the case of Google, it’s in the eyes of crawlers.

From your text to your meta tags to your style sheets, Google looks at it all to understand the quality of your content.

Google gives insights into how they perceive quality. Relevant, comprehensive, well-structured, and engaging content earns the best looks. Let’s look at three strategies to elevate some of those signals in the eyes of Google.Continue Reading

By manick-bhan published April 12, 2021

5 Mistakes That Google Doesn’t Like and How to Stop Making Them

With Google’s advancements, taking your pages to the next level requires you to work on more than keywords. Earning page one rankings demands a multi-tiered SEO approach that pairs content quality with site authority.

Here are five common reasons pages don’t rank higher – and what you can do to change that.Continue Reading