Author: Konrad Sanders

Konrad is the CEO and content strategist at The Creative Copywriter, a copywriting and content marketing agency with some seriously strategic noggins on their shoulders. His gang of word-slingin’ cowboys take customers on immaculately-planned journeys from first touchpoint to final conversion, using words. Download his free e-book The Fluff-Free Guide to Content Strategy now. Follow him on Twitter @KonradSanders.

By konradsanders published May 7, 2018

Is Your Blog a Golden Egg?

blog-golden-eggI opened a carton of eggs yesterday and one of them was gold. Solid gold.

Crazy, right?

Picture it. Eleven plain egg shells and one glorious dome of gold, glinting on my kitchen counter. I picked it up and, sure enough, it weighed a ton.

I called the supermarket. Apparently, there was some mix-up with the department that supplies golden goose eggs to Jack and Beanstalk land or something.

Anyway, I won’t bore you with the details. The point is, this got me thinking …

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