There I sat. Palms sweating. Heartbeat racing. Mind spinning.
My first content marketing job interview.
I was prepared (for the most part). I had practiced and reviewed everything about marketing I had learned up until that point.Continue Reading
Content Marketing World is part of the Informa Connect Division of Informa PLC
This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.
Jordan Lore is a content and PPC marketer at Wishpond, a lead generation platform in Vancouver, Canada. He focuses on coming up with creative ways to help companies grow their audience. Jordan's a regular content contributor to marketing blogs like SocialMediaToday, CrazyEgg, and JeffBullas. Connect with him on Twitter @jordanlore6.
There I sat. Palms sweating. Heartbeat racing. Mind spinning.
My first content marketing job interview.
I was prepared (for the most part). I had practiced and reviewed everything about marketing I had learned up until that point.Continue Reading
A few weeks ago I was speaking with a friend and fellow content marketer who was having difficulty nailing down how to create content her audience wanted to engage with.
“Why do you want more engagement,” I asked out of curiosity.
She told me that one of the ways she judges whether her content strikes a chord with her audience is the level of engagement. Valid point, I agreed.Continue Reading