Author: Dave Thackeray

A big fan of growing businesses by cultivating customer communities, Dave Thackeray creates and coaches on creative content for clients over at His book, Sharing Superheroes, is available free to sharp-minded individuals who email him at

By dave-thackeray published June 8, 2012

Tap into the Power of Excitement to Transform Your Content

If you’ve visited a bookstore recently, you’ll know the world isn’t short on tomes about content marketing and pushing customers’ buttons.

But if there’s one thing largely absent from these titles, it’s the most obvious — yet most secret — way to connect with others: Excitement.Continue Reading