Author: Cathy McKnight

Cathy is the chief problem solver and VP of consulting with The Content Advisory, the education and consulting group for The Content Marketing Institute. With 20 years of global experience and expertise in content strategy, content management, intranets, marketing technologies and customer experience, Cathy has both led both strategic business transformation initiatives, as well as the detailed execution of enterprise technology implementations. Follow Cathy on Twitter @cathymcknight or connect on LinkedIn.

By cathy-mcknight published November 30, 2021

Content Operations Framework: How To Build Yours

More and more marketers of all ilk – inbound, outbound, social, digital, content – are being asked to add content operations to their list of responsibilities.Continue Reading

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