Remember when Hamlet said, “The play’s the thing…?” He had just come to the realization that he could use his ingenious content (his play) to gauge the reaction of his … Continue reading
Start Smart Formula for Your Business Blog: 5 Qs + 3Es
Many businesses jump right on the business blog bandwagon without hesitation. There’s always plenty to say about products and services. But unless you’ve been paying keen attention to content marketing … Continue reading
37 Reasons to Blog
Today is my birthday. Lucky number 37. As part of my birthday celebration, I’m committing to blogging more. Junta42 was started as a blog (this post is proof from April, … Continue reading
10 Corporate Blogging Tips and Strategies
Ambal from Click Documents asked me if I had any tips/strategies for corporate blogging. The presentation below is a corporate blogging basics presentation useful for beginning bloggers. That said, here … Continue reading
Custom Print Magazines – Why Can’t MasterCard Produce Inc. Magazine?
I don’t know about you, but I’ve been reading more print magazines lately. Seems odd at first, but in a way, it makes perfect sense. I spend most of my … Continue reading
Print Custom Magazines Still Work: Q&A with financial custom publisher T3 Publishing
Almost a year ago I came upon a custom magazine called thinkMoney from the company thinkorswim. It’s just one of those custom magazines that I like to keep around and … Continue reading
The Ultimate Guide to Creating an eBook – The eBook eBook
Wanted to pass on an outstanding eBook from Jonathan Kranz on the what, how and why for developing an eBook. First off, this is a great example of how to … Continue reading
10 Keys to Writing a Book when You Have Absolutely No Time to Write a Book
Well, after nine months of hard labor, I received the pre-press version of my book (with co-author Newt Barrett) delivered UPS yesterday. The book is entitled Get Content. Get Customers. … Continue reading