The guys discuss long-form content’s chance on smartphones, influencer marketing struggles, research that expects U.K. content marketing/native advertising to double by 2020, and more. They also rant, rave, and share example of week.

The guys talk the end of the media business as we know it then share the keys to subscriber success. Plus, the duo talks about confusing terms and Marriott’s scaling content marketing, plus rants, raves, and example of week.

Joe and Robert talk Facebook looking to create its own content, another prediction of content marketing’s death, SNL’s play in native advertising, and why Google says YouTube ads are better than TV ads, plus rants, raves and more.

Joe and Robert talk honesty in content marketing, FTC’s crackdown on Lord & Taylor, Instagram’s loss of “insta” part, NPR’s podcast promotions, plus rants and raves, including L’Oreal’s unbranded new content site, and example of week.

Joe and Robert talk about two critical changes by Google (ad displays and accelerated mobile pages), the new world where a publisher sells cars and TV networks sell native advertising, plus rants, raves, and example of week.

Joe and Robert discuss Time’s acquisition of Myspace, Twitter’s opt-in feed change that likely will go “full Facebook”, and research on brands creating more content but having even less engagement, plus rants, raves, and an example.

Joe and Robert talk why publishing anywhere but Medium might be a good thing, PwC’s research on enterprise content marketing and the Guardian’s full monty with native advertising, plus rants and raves on evolution and exhaustion.

While native advertising isn’t new, it is enjoying a major comeback. Learn more about how content marketers are using it from CMI’s latest research and discover the possibilities for your program.

The boys talk what Twitter’s 10,000-character rumor means to brands, Turner’s television stations' quest for native advertising dominance, and how native opportunities could fuel content brands, plus rants, raves and example of week.

The boys discuss sponsored content’s future, “content friction” as the key issue in ’15, and the future for podcast ads plus a rant and rave on Snapchat’s future. They also debate buying or renting land for your content house.

The guys discuss what the FTC’s recent statement on native advertising means, Forbes’ “light-ad” site, who chose “content marketing” as the phrase of the year, and why Medium’s CEO is a master seducer, plus rants, raves, and more.

Joe and Robert talk The New York Times big move into native ads and a flood of content marketing predictions. They give a lengthy rant on Basecamp blog, plus the usual rants, raves and example of week (you would even say it glows).