How can you create content using Agile methodologies while maintaining quality and consistency? Set up separate – parallel – sprints for marketing and content marketing efforts.

At the Intelligent Content Conference, the superpowers of intelligent content were revealed in session after session.

Nothing seems different, but suddenly you’re rushing to make deadlines, editors are stressed, and the whole process has become frantic. Step back and figure out where the workflow is breaking down with this Agile Work in Progress tool.

Andrea Fryrear describes her marketing team’s move toward combining intelligent content with an Agile approach. The results? “Stellar.”