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Val Swisher

Val Swisher

Val Swisher is CEO and Founder of Content Rules, Inc. Her firm operates across the entire content life cycle from content strategy, to content development, to what she calls GG&R – governance, global readiness, and ROI. She blogs at http://contentrules.com/blog and can be found on Twitter @contentrulesinc.

Stories By Val Swisher

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Intelligent Content Meets Translation

January 29, 2015
Val Swisher explains that making your source content intelligent can improve translation cost, speed, and quality – our favorite trifecta.

The Key Skills You Need to Create Killer Corporate eBooks

June 29, 2012
Where do eBooks fit into your content strategy? They're all the rage, so it's time to find out. Here's a primer on the key skills you need to create a killer corporate eBook.