Stories By Sujan Patel
10 Interview Questions to Help You Separate Content Marketing Rock Stars From Wannabes
Go beyond the standard interview questions to get the best information to determine if your candidate is a content marketing rock star or just a wannabe. Here are 10 questions to help you find the best employees.
12 Ways You Screw Up Your Content Marketing
Screwing up your content marketing is easier than you might think. Here are 12 ways you could be sabotaging yourself and your content marketing. But don’t despair, we share the 12 fixes too.
User-Generated Content: How to Use It to Drives Sales
Too few companies leverage the quality content being created by their customers. User-generated content can be more effective at driving sales than any content you create. Learn how to incorporate UGC into your marketing strategy.
11 Smart Marketing Examples That Nail Visual Content
Our ability to recall information and feel emotion from content is better with visuals. That’s why in a world overloaded with content, infographics are still effective. Learn how these 11 companies elevated their content with visuals.
11 Ways to Convert Blog Readers Into Customers
I can’t afford to waste time, so I have to be sure that the content I create moves the needle for my businesses, drives conversions, and results in a positive ROI for my investment. Here are 11 ways I’ve learned to make that happen.
Content Marketing Pro Shares 10 Essential Tools for Success
Here’s the problem. Literally hundreds of tools claim to help you become better at content marketing in some way. It’s not always easy to know which tools are worth trying. Here are 10 tools one content marketing pro uses every day.
How We Grew Our Blog from 20K to 200K+ Page Views in 1 Year
Our blog wasn’t a popular destination. That all changed when we truly committed to content marketing. By implementing these 10 steps, we grew our site from just 20,000 monthly page views to over 200,000 monthly views in just one year.