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Shawn Naggiar

Shawn Naggiar

Shawn Naggiar is Chief Revenue Officer of Act-On Software, provider of the fastest growing, cloud-based marketing automation platform for the Fortune 5,000,000. Act-On’s technology enables marketers to realize their creative expression to the fullest. Feel free to leave Shawn a comment or contact him on Twitter at @Shawn_Naggiar. For more marketing tips from Shawn, check out the Act-On Software blog.

Stories By Shawn Naggiar

Tips for Creating Effective Email and Landing Page Content

March 12, 2012
Email messages and landing pages are popular marketing tactics, but they must be customized and carefully targeted to be effective. Here are some tips to make sure your efforts get noticed and that your audience finds what it was looking for in your content.