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Penny Gralewski

Penny Gralewski

Penny Gralewski is a software marketer who turns complicated technical features into clear, attractive audience messages. With 20 years in startup and enterprise marketing roles, Penny creates effective marketing content that earns visibility and drives revenue. A speaker, writer, and editor, she is also an avid reader. Share your favorite book with Penny on Twitter @virtualpenny and LinkedIn.

Stories By Penny Gralewski

elevate-underrepresented-voices

How To Find and Include More Underrepresented Voices in Your Content

March 21, 2024
People often quote Steve Jobs and Bill Gates about leadership. Marketers often go to men in their industry for expert and customer quotes. It’s time to elevate the voices of women and other underrepresented communities in your content.
big-content-impact-small-budget

9 Actions You Can Take To Get Better Content Results Without Spending More

February 15, 2024
Just because you have no more budget or a smaller team doesn’t mean you can’t up your content and marketing game. Follow these nine tips to strengthen your marketing success without asking for another dollar or marketing person to help.
help-writing-2-tips

Help Your Writing With These 2 Short Tips

October 14, 2020
Do you write and edit for a world that consumes your content in short bursts? Try these two writing tips for content that resonates better with your readers.