Skip to content
Megan Hannay

Megan Hannay

Megan Hannay is the Director of Web Experience for Citation Labs, where she splits her time between content creation and tool product development. She’s developed brands in Silicon Valley and in Hollywood, and you can find her on Twitter at @mahannay, or hunched over her laptop at a cafe in her current hometown - Durham, NC.

Stories By Megan Hannay

brand-backstory-content-strategy-cover

Brand Backstory: Where Your Content Marketing Strategy Is Born

October 12, 2015
Brand backstory is the “why” the company is what it is today. Every company has a captivating backstory, but many aren’t making full use of it, and their brand’s content building blocks are missing a key piece. Here’s how to find it.