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Jessica Brown

Jessica Brown

Jessica Brown loves to consume and create quality content. Currently she serves as the content manager for Citrix Online, makers of GoToMeeting, GoToMyPC, etc. She manages the marketing content creation program and frequently speaks on webinars with experts and influencers. She believes that ideas should be expressed, people should create honest work, and quality always reigns over quantity. You can follow her on Twitter @ContentCr8.

Stories By Jessica Brown

How to Create Content that Ignites Reader Conversation

December 21, 2011
Creating a two-way conversation dynamic with your readers is not difficult or beyond your marketing budget: two examples from Google and Etsy demonstrate how you can spark reader interest and ignite dialog by appealing to their inherent curiousity and inviting their response.