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Jessica Coccimiglio

Jessica Coccimiglio

Jessica Coccimiglio is a content strategist and freelance tech journalist. She's an amateur maker with a passion for design. She loves tea, and she finds plants and animals endlessly fascinating. You can follow her on Twitter at @jess_604.

Stories By Jessica Coccimiglio

librarians-teach-marketers-rot

What Librarians Can Teach Marketers About Weeding Out ROT

September 22, 2016
Bookshelves have only so much space. Librarians call the process of removing books “de-accessioning” or “weeding.” Marketers should do something similar – archiving and deleting content that hurts more than it helps.