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Elizabeth Ippolito

Elizabeth Ippolito

Elizabeth Ippolito is cofounder and Chief Strategy Officer of MatchStick Strategies, a content marketing agency that helps small businesses reach big-picture goals. You can find more musings from Elizabeth and the MatchStick Strategies team on Twitter, Facebook and, of course, The MatchStick Strategies Blog.

Stories By Elizabeth Ippolito

6 Keys to Getting Higher Quality Content from Your Contributors

September 28, 2012
Publishing guest blog posts is a great way to expand your reach and build your audience, especially when you're just starting out. Here are 6 key tips to help you get higher quality content from your contributors.