Dr. Andrew Bredenkamp
Dr. Andrew Bredenkamp, founder and chairman of Acrolinx, has over 20 years of experience in global content creation, holding degrees in technical translation and a Ph.D. in Computational Linguistics. A prolific author, Andrew recently published this white paper on how organizations can amplify their content marketing by improving their tone.
Stories By Dr. Andrew Bredenkamp
Don't Sound Like Everyone Else: 12 Essential Elements to Create a Consistent Brand Voice
March 26, 2015
Companies like Microsoft, Unilever, and Yamaha are paying more attention to their corporate voices. Their tone affects customers’ perceptions and differentiates their brand. Discover how these 12 elements can improve your voice.
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