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Deborah Holstein

Deborah Holstein

Deborah Holstein has over 15 years in technology marketing leadership roles focused on B2B and B2C SaaS businesses. Currently VP Marketing at Hightail, Deborah has held leadership roles at Yahoo and Cisco as well as launching and growing technology startups including Animoto and Grokker. Skilled in building and leading highly engaged teams, Deborah is an active leadership mentor with Everwise and writes regularly on marketing and leadership topics on Medium, Pulse, MarketingProfs, and Business2Community, as well as her own blog. She holds an M.B.A from New York University in Marketing and Statistics and a B.S. in business from Georgetown University.

Stories By Deborah Holstein

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How to Avoid Collaborative Overload Within Your Content Team

May 26, 2017
Is your creative team sick of the distractions that come when everybody is expected to contribute to a project? Collaboration done poorly leaves little time for critical thinking. These simple tips can help create quality collaboration.
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6 Ways to Energize Your Content Marketing Team (and Your Content)

March 31, 2017
If you want your content team to produce more original content without expanding your numbers, you need to give them the time and headspace for creativity and innovation. Here are six unexpected ways to help your team do just that.