David DeVore
As founder and CEO of direct-to-fan marketing services firm FanCentric, David DeVore builds and executes content marketing strategies for Universal Music Group, Viacom, Interscope Records, AEG Live, and Major League Soccer among many others. David is also the creator of Content (Ctrl), an email marketing application that works with any email service provider to syndicate, curate and publish a brand’s best “brand-made” and "fan-made" content inside social email campaigns.
Stories By David DeVore
4 Keys to Using Social Media Content for Real-Time Marketing
November 27, 2013
For many marketers who consider real-time marketing to be a priority, the challenge lies in determining how best to use personalized, real-time content in valuable, relevant, and timely ways. Keep these 4 keys in mind in your efforts to use social media content for real-time marketing.
8 Ideas for Using Social Media Content in Emails
July 10, 2013
How did email content become a forgotten marketing channel when it has higher click-through rates, conversion rates, and ROI than any other channel? Move beyond the social sharing button and make your emails truly social: Check out these 8 ideas for using social media content in emails.
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