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Stories By David DeVore

4 Keys to Using Social Media Content for Real-Time Marketing

For many marketers who consider real-time marketing to be a priority, the challenge lies in determining how best to use personalized, real-time content in valuable, relevant, and timely ways. Keep these 4 keys in mind in your efforts to use social media content for real-time marketing.

8 Ideas for Using Social Media Content in Emails

How did email content become a forgotten marketing channel when it has higher click-through rates, conversion rates, and ROI than any other channel? Move beyond the social sharing button and make your emails truly social: Check out these 8 ideas for using social media content in emails.