Allen Graves is the Sr. Managing SEO Content Editor and Lead SEO Content Strategist for Bisk Education, Inc. He develops and manages content marketing strategies supporting major U.S. colleges and universities such as Notre Dame, Villanova, Michigan State University, Florida Tech, University of Florida, Scranton and many more. He is also involved in the content strategy and development for U.S. News University Directory. Allen, author of The Article Marketing Handbook (2007), has been on the cutting edge of Internet content marketing and SEO since 2000 and is currently leading a content production team of seven editors and 26 freelance and in-house writers for Bisk Education. Follow Allen on Twitter at @AllenGraves or on LinkedIn.