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Stories By Al Gomez

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Creating Content for Google’s RankBrain

When you make a vague, ambiguous query on Google, artificial intelligence steps in to deliver the most helpful results. Learn more about Google’s RankBrain and four ways to make your content more AI friendly to boost your SEO rankings.
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Evergreen Content: 4 Practical Tips

Creating “beginner content” may be tedious – but expert content marketers should not do without it. With hot lists and trending news dominating social media feeds, there are several great reasons why you should go for evergreen.