Search Results for: video

5 Types of Video to Add to Your Social Media Marketing

Published: 2019-02-25

Do you want to refresh your social media marketing? Video is a great way to engage your audience, but it can be difficult to determine what options will work for your brand. Let’s break down five valuable options. Continue reading

How to Avoid the Battle of Boring in Your Videos

Published: 2018-12-27

Are you creating video content good enough to move the needle for your organization? Consider some of the best ideas culled from experts at Content Marketing World by CMI’s own video guru. Continue reading

The 5 New Rules of Video Marketing Success

Published: 2018-10-08

Not enough marketers are pushing the video medium as hard as they could. For the sake of marketing budgets, audience engagement, ROI, etc., let’s push things forward, and it starts with a new model of video marketing. Continue reading

If You Aren’t Using Website Videos, You’re Missing These 3 Benefits

Published: 2018-06-18

Video options abound, particularly given video’s growing influence on content marketing success. But if you limit video to your social media channels, you may not reap its biggest benefits. Continue reading

Video Marketing Strategy: What Marketers Need to Know

Published: 2018-05-14

Many marketing teams tremble when contemplating video production. But video is a necessary component in most content marketing strategies. By 2021, 82% of consumer internet traffic will be video. Here’s how to strategize the right way. Continue reading

How a Winery Crushed Its Content Marketing With Video

Published: 2018-02-28

Wonder what it takes to make a video so good your audience or news outlets can’t wait to get their hands on it? Learn from a marketer who uses video to crush Jordan Winery’s content marketing strategy. Continue reading

Video Storytelling Secrets From an Award-Winning Series

Published: 2018-01-09

Great video storytelling doesn’t require a great budget. But it does require planning, well-selected subjects, and a willingness to adapt. Discover the 10 must-dos from the creators of Visa’s award-winning Solo Traveller series. Continue reading

10 Ways to Make Videos Your Customers Can’t Resist

Published: 2018-01-05

Ever lose track of time watching videos online? What makes them so hard to resist? TechSmith’s learning and video ambassador knows. Here are 10 ways he suggests to make your videos as engaging as possible. Continue reading

What to Do After You Press Record: A Formula for Videos People Love

Published: 2017-11-08

People are flocking to Amy Schmittauer’s YouTube series, Savvy Sexy Social. Why? Her popularity comes, at least in part, from her discovery of a formula for making videos that people love. Here’s her nine-part formula. Continue reading

10 Tips (and a Ton of Tricks) to Maximize Your Video Content Investment

Published: 2017-10-24

To be successful with video content, you should understand how to leverage the medium’s tremendous power. Use this guide to keep your efforts focused on the right goals, while delivering delightful stories your audience will love to watch. Continue reading