2017 Content Marketing Playbook


Make every pitch count!

If you want your content marketing to take your business into the big leagues, it helps to have a game plan, as well as a roster of powerful plays you can rely on to excite your fans and followers and win their support.

Our 2017 Content Marketing Playbook, 21 Content Marketing Plays That Are Sure to Score With Your Fans, demonstrates the value proposition of 21 of the most popular content formats – including newer techniques like livestreaming video. It also offers practical tips that you can apply right away to improve the effectiveness of your content efforts.

Download the full e-book to find:

  • Detailed descriptions of the tactics content marketers are relying on most this year
  • New research data on their usage and how critical they are to achieving success
  • Insights that will help you decide which tactics will best fit your needs
  • Targeted tips to help you optimize your content’s performance
  • Best-in-breed examples that we hope will inspire you to pitch some new ideas to your team

Learn how to score more ROI points while avoiding costly errors. Sign up now to download 21 Content Marketing Plays That Are Sure to Score With Your Fans. You will also receive a free subscription to CMI’s weekly newsletter, along with relevant messages from CMI and our sponsors.