Tumblr’s visually engaging format has inspired brands like IBM, Kate Spade, and Target to publish content on the platform. Here are six tips that will help you get started creating your own content marketing efforts on Tumblr.
As a fashion retailer that’s built its brand on aesthetics, Anthropologie is a company to watch on social media. Here’s a look at what the brand is doing well, along with 5 ways you can follow its lead to use Instagram to meet your content marketing goals.
Native advertising is a disruptive content distribution technique that is positioned to change the advertising business model. It is alternatively being hailed as a breath of fresh air and a controversial, exploitative new tactic. Find out how content marketing is embracing this approach.
Setting up active partnerships with clients plays a key role in developing customer interest, satisfaction, and loyalty. This outreach provides a platform for cultivating marketing campaigns. Take these 4 steps to creating engaging content through client collaboration.