By Roger C. Parker published May 28, 2013

Follow These 7 Guides for Successful Content Marketing

Read these 7 recently published books to gain value and insight into producing successful content marketing. They all offer solid advice on how to create effective content, and most share a focus on efficiency, taking a structured approach to organizing and sharing information, and visual communications. Continue reading

By Matthew Royse published December 17, 2012

Effective Content Marketing: 5 Habits that Help You Stand Apart

Content marketing continues to gain acceptance at all types of companies, and many believe it’s now mainstream in business. Here are 5 effective content marketing habits you can use to help your company stand out in the growing crowd. Continue reading

By Roger C. Parker published September 20, 2012

Top 10 Mind Mapping Productivity Tips for Content Marketing Success

Mind mapping adds a visual dimension to words and ideas. Try out these mind mapping productivity tips to boost your content marketing success. Continue reading

By Roger C. Parker published August 22, 2012

How to Create an Idea Dashboard to Track Your Favorite Content Ideas

Content marketing productivity involves more than just creating great content. Here are the essentials on how an idea dashboard can help you track and apply the good ideas you find in the blog posts you read each week. Continue reading

By Jodi Harris published August 12, 2012

17 Techie Shortcuts for Content Marketing

The following time-saving tools might not be the best solutions for the long term, but when you are in a pinch and need to dig your way out of a content chasm, these handy process helpers can really save your sanity. Continue reading

By Roger C. Parker published August 7, 2012

A 2-Step Editorial Calendar Template that Can Boost Your Content Marketing Productivity

Looking to increase your content marketing productivity? To get yourself started, try using this two-step approach to creating an editorial calendar. It’s broad enough to show the big picture for the upcoming year, but detailed enough for setting weekly goals. Continue reading

By Roger C. Parker published June 26, 2012

An Easy Planning Worksheet that Will Jump-Start Your Content Marketing Productivity

The hardest part of creating content? Getting started. Use this easy planning work sheet (and the suggestions and examples that come with it) to jump-start your content marketing efforts. Continue reading

By Roger C. Parker published June 13, 2012

7 Top Productivity Books for Content Marketing Success

Check out these 7 books for content marketing success. Each offers a different perspective on the overlap between the creative, writing, and project management competence needed for consistent high-level content marketing productivity. Continue reading

By Amrit Hallan published May 31, 2012

8 Digital Resources to Supercharge Your Content Efforts

Simple writing is essential, but there are certain digital resources and tools that can help you create exceptional content without going crazy. Here are eight such tools and resources that can help you organize your content writing effort and make it more fruitful. Continue reading

By Michele Linn published May 25, 2012

How to Avoid 7 Productivity Land Mines in Content Marketing

Content marketing takes a lot of elbow grease and time, but the rewards for your efforts will be tremendous. Here are some of the most common issues content marketers face, with solutions for each. Continue reading