The guys talk Medium’s latest pivot and AOL’s “better” way to serve up ads. Plus GaryVee leads the way for agencies buying media companies. Rants and raves include Tom Brady and long-form content, and TOM is the No. 1 U.S. magazine. Continue reading
What are the latest trends in blog creation and usage? How should they impact your organization? Look at the findings from Orbit Media’s blogger survey, and get tips to take full advantage of this still-powerful channel. Continue reading
None of us likes flab. A chunk of copy stuffed with words that don’t need to be there drives readers away from your content. Get rid of these 15-plus words to improve your readers’ experience.
Do you waste time creating, producing, promoting, and distributing content? Learn how to optimize the process and improve your audience’s responses with these 10 tips. Continue reading
Are you in a rut when it comes to making standout content? Do you think a viral piece of content requires a stroke of luck or a simple mathematical formula? The truth is more nuanced. Here are four points to boost the creativity.
2017 is shaping up to be a year of big changes. Don’t get caught unprepared: Check out these 11 top e-books to help you achieve content marketing success no matter what the future may have in store. Continue reading
Content Marketer of the Year finalists developed and executed a lot of great ideas for their content marketing programs. CMI’s head of content shares the six ideas she’s stealing from them. Continue reading
How many of the almost 366 blog posts from CMI did you read this year? You probably didn’t get to them all. Here are the 12 most popular posts from 2016. We estimated the time to read so you can choose according to the time you have. Continue reading