By Robert Mills published July 21, 2016

How to Define a Workflow That Keeps Content Production On Track

Every content team that wants to keep its projects on track needs to define its workflow before any content creators’ fingers hit keyboards. Here’s what you need to know to create your own workflow system. Continue reading

By Lisa Illman published July 18, 2016

How to Create Sticky Content With 3 Livestreaming Apps

Livestream has made a jaw-dropping splash in social media. It’s real time, interactive content — undeniably sticky content. Learn more and get insights from businesses already using Periscope, Snapchat, and Facebook Live. Continue reading

By Guillaume Decugis published July 13, 2016

7 Ways Technology Can Make You a Smarter Content Marketer

While technology can bring tactical benefits to your content marketing, used strategically it can help you work smarter to develop and implement a more successful content marketing program. Consider starting with these seven ways. Continue reading

By Dan Steiner published July 12, 2016

Does Your Content Answer Searchers’ Questions?

How well does your content answer questions that people are searching for? It’s not just important for building a trusting audience, it’s also important to your search engine rankings. Here are four tools to build your answer content. Continue reading

By Marcia Riefer Johnston published July 7, 2016

5 SEO Strategies for Social Media You Need to Know Before You Hit Publish

Do you use social media with SEO strategies in mind? If not, you might as well be pouring water into a sandcastle moat — your effort disappears in the blink of an eye. Here’s how to pour a concrete SEO foundation for your social media activity. Continue reading

By Aaron Agius published June 22, 2016

The New Marketer’s Guide to Perfecting Your Content Promotion Process

Creating great content doesn’t mean it will be read. Attracting an audience to the content requires great content promotion. Here’s how to go big then small (and brief) to improve your promotion success. Continue reading

By Mike Murray published June 13, 2016

The Ultimate Blog Marketing Checklist: 65 Tips, Tools, and Resources

Starting to explore blog marketing, looking to spruce up your existing blog, or ready to take your efforts to the next level? Follow the 65 tips, tools, and resources on this handy checklist to support your journey to blogging success. Continue reading

By Mike Murray published June 3, 2016

54 Content Writing Examples, Tools, Tips, and Resources

Consuming great writing is like listening to a great singer. If she makes an emotional connection, we eagerly listen. Here are 54 examples, tools, tips, and resources to help you create great writing that connects with your audience. Continue reading

By Marcia Riefer Johnston published May 5, 2016

From 2 Hours to 2 Minutes: How This CMI Duo Blew Away a Tedious, Unscalable Content Task

If you’re looking for smarter ways to use content technology, let this story inspire you. The CMI team worked together to automate a tedious, unscalable website task, saving production time and improving the audience experience. Continue reading

By Dan Steiner published April 29, 2016

7 Less Obvious Tools to Improve Your Visual Content

To rise above the sea of content, images can be one of your best friends. You see lots of image-creation tools repeated from roundup to roundup. We bet you haven’t heard of these tools to create, to plan, and to promote visual content.
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