Had the pleasure of presenting “Please Stop Talking about Yourself” at the Web Content Conference 2009 in Chicago this week. As usual, I was discussing the importance of brands creating their own media channels, and putting their publishing hats on in place of traditional marketing practices. You can catch the PowerPoint presentation on creating media […]
Honestly, I was a little punchy a couple night ago when I sent out the email below regarding the upcoming Custom Media Day – presented by Junta42, American Business Media (ABM) and Custom Publishing Council (CPC). I'll pass on the long sales pitch here…you can read the letter below. Here's the deal – if you […]
Had a great time yesterday at the MagsU workshop on “Opening the Emedia Toolbox – Social Media Tools”. In the session, we reviewed numerous online tools on how to develop social media strategies for personal branding, new revenue streams, search engine optimization, new content initiatives and more for content providers/publishers. Here’s a taste. If you […]
I had the opportunity to sit down with Steve Woods (CTO at Eloqua) recently when we were both speaking at Online Marketing Summit – DC. We came to the subject of our respective books (mine Get Content Get Customers, Steve's Digital Body Language) and how they serve as the ultimate marketing tool. Readers of this […]
I had the pleasure of meeting Tom Hoehn from Kodak at Online Marketing Summit – DC last week. Tom has a really cool job at Kodak, where he is director of brand communications and convergence media. After my presentation on the Keys to Social Media, Tom and I got to chatting and we realized […]
I was on the road again this week (this time DC) for two presentations (Speakerbox and Online Marketing Summit) on content marketing and social media, one MENG webinar (from Reagan National airport) and what seemed like dozens of meetings. While on the plane trip home, I jotted down some things I learned about, discussed with […]
Wanted to send out this final reminder on the early bird savings for Social Media Success Summit 2009. If you are interesting in the best of social media learning, today's the day! Social Media Success Summit 2009 is the first major online event dedicated to helping businesses succeed with social media marketing. OVER 500 of […]
Thanks Gary Vaynerchuk. In a few years this will be the norm, but right now most companies still don't get it. See more of Gary at this exclusive social media event.