Author: Tim Riesterer

With more than 20 years of marketing and sales experience, Tim Riesterer, Chief Strategy and Marketing Officer at Corporate Visions, Inc., is a recognized thought-leader, practitioner and author regarding marketing and sales messaging. Tim's books, Customer Message Management and Conversations that Win The Complex Sale focus on increasing a marketing department's impact on selling by providing sales-ready messages and tools that salespeople can use to create a compelling story that wins more deals.

By tim-riesterer published April 22, 2013

3 Tips for More Effective Content Marketing Visuals

Memory and retention research shows that people only remember about 10 percent of what they hear just one week after hearing it. However, according to a 2006 study, retention jumps to 65 percent when a picture was associated with the key messages being delivered.  Continue Reading