It’s no secret that visual content is powerful. Numerous studies show that our ability to recall information increases significantly when it’s presented as an image rather than plain text.Continue Reading
Sujan is the leading expert in digital marketing. He is a hard working & high energy individual fueled by his passion to help people and solve problems. He is the co-founder of Web Profits, a growth marketing agency, and a partner in a handful of software companies including ContentMarketer.io, Narrow, Quuu, and Linktexting.com Between his consulting practice and his software companies, Sujan’s goal is to help entrepreneurs and marketers scale their businesses. Follow him on Twitter @SujanPatel.
When I’m not working at When I Work, I’m responsible for three other blogs – my personal site and the two other projects’ sites. I’m pretty much blogging every day of the week.
Like any busy entrepreneur, I’m already strapped for time, which makes that much blogging a major commitment. I can’t afford to waste that time, so I have to be sure that the content I create moves the needle for my businesses, drives conversions, and results in a positive ROI.Continue Reading
If you want to experience any sort of success or ROI from the time and energy you put into content marketing, you have to be willing to invest in the right tools – tools that can automate, streamline, and improve your processes from beginning to end.
But here’s the problem: Literally hundreds of tools claim to help you become better at content marketing in some way. It’s not always easy to know which tools are worth trying.Continue Reading
A little over a year ago, the When I Work blog was pretty much unknown. We had some loyal followers who knew our employee scheduling software and checked in with us regularly, but in terms of overall brand awareness, we were sorely lacking.
That all changed when we made a concerted effort to commit to content marketing. By implementing the following 10 steps, we were able to grow our site from 20,000 page views per month to over 200,000 page views per month in the span of just one year.Continue Reading