Author: Sean Van Guilder

Sean Van Guilder has been helping businesses get found on the internet for over 20 years. He has a 10,000 foot view of digital marketing that helps shed light on SEO as a business driver. Currently, Sean is leading the SEO Practice for premier digital marketing agency, Point It, in Seattle. Get in touch with Sean on Twitter or LinkedIn.

By sean-van-guilder published April 21, 2017

5 Modern Content Marketing Best Practices for Getting Found

5-modern-best-practices-foundYou have a content calendar. You have a blog. You have a social media strategy. All you’re missing is, well, the big kahuna: audience share that reflects the value of all the fantastic content you’ve created to promote your brand and your services to the big wide world.

When it comes to content marketing, it’s imperative to stay current with SEO best practices to ensure that your content has the best shot of appearing high on search engine results pages. That means getting crazy smart about how search engines view your content, and how they prioritize rankings based on how helpful your content is at answering the question asked in a search.Continue Reading