Author: Sam Slaughter

Sam Slaughter is the vice president of content at Contently. Follow him on Twitter at @samslaughter215 and Instagram.

By sam-slaughter published March 18, 2016

Content is Bigger Than Marketing


Content marketing’s moment has passed.

That’s not to say it’s any less relevant than it has been. In fact, every prediction I see (including a few made here) suggests content spend will grow exponentially over the next few years. And yet, marketing budgets make up only a fraction of the money spent on content by an organization in a given year.Continue Reading