This is a common dialogue I have with my daughters when they make mistakes — as we all do. I’m a big fan of not aiming for perfection but rather trying to be the best version of yourself.
Of course, the same is true with marketers. No one is perfect — and considering the speed at which our industry has been changing — we can all learn from each other. It’s in this spirit of making us all better that Andrew Davis shares his suggestions to marketers in each issue of Chief Content Officer magazine in his column, Unsolicited Advice. (Shameless plug: You can get a free subscription to CCO.)Continue Reading