Author: Keith Goldberg

Keith Goldberg is partner and chief creative officer at Rally, a Seattle-based integrated brand agency with offices in Portland, Oregon and New York. Follow Keith on Twitter @KeithGoldberg1 and on LinkedIn.

By keith-goldberg published July 3, 2015

The State of Social Media: 4 Brand Marketers Speak

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Since the first marketer uploaded that first Facebook brand post, there has been much discussion around social media, its role in content marketing, and ultimately how it benefits brands.

For those brands that have thoughtfully integrated their social into their content marketing strategy – and that understand the tactical capabilities of each social platform they use – the benefits have often proven to be game-changing.Continue Reading