Author: Jonathan Franchell

Jonathan Franchell is the founder and CEO of Ironpaper, a digital agency based in New York City and Charlotte, NC. Jonathan holds a deep-set belief that marketing is a union between science and art, and Ironpaper embodies this union to drive measurable, business results to clients using inbound marketing. Follow Jonathan on Twitter @xaltd.

By jonathan-franchell published December 4, 2016

10 Ways Content Marketing and Sales Teams Can Work Together

10-ways-content-marketing-sales-team-work-together

Too many companies keep their marketing and sales separated into two teams. They don’t connect with each other nor do they have access to each other’s data. This silo mentality results in a huge lost opportunity for these businesses — upwards of 10% or more revenue annually, according to IDC as compiled by HubSpot. The curated research also reveals:Continue Reading