The month before each Content Marketing World event has always been an interesting time for me.
The first reason is because I stay in one place for a large chunk of time. That’s a big deal for me, as throughout the fall, winter, and spring I’m almost always on the road, traveling to all parts of the world. Second, it’s when I work on particular items for the show, like the Content Marketing Awards, the music sequencing, the video intros, or (most likely) keeping our exhibitors happy. And, last but not least, it’s when I get more family time — more time to ponder what’s truly important in life (and more time to question whether or not I’m doing this whole “parenting” thing right).
Long story short, I’m more sentimental during this time of the year. I’m less caught up in the day-to-day and more focused on the big picture.Continue Reading