Like many creative professionals, I’m also a photography buff. From DSLRs to point-and-shoot models to the surprisingly high quality shots from our cell phones, photography is more popular today than probably ever before. Need more proof? The folks at Infographic Labs reported that more than 250 million photos are uploaded to Facebook every day.
As with any other art form, we can study the most successful, creative, and appealing photographs to find ways to improve our own. But this goes beyond simply posting better photos on Facebook. As we all hone our amateur photography skills, we can also use those lessons to improve our work as writers and marketers.Continue Reading
Almost everything we create is published in or alongside some kind of design, be it a website, print layout, infographic, or blog post. But in our busy schedules, it’s easy to simply write the content and pass it on, without any thought for the design or the person creating it. Or, the opposite happens — where a design is already complete and we’re asked to simply “plug in the content.” Rarely do either of these situations work out well for the writer, the designer, or the end user.
