Author: Andrea Lehr

Andrea Lehr is a Brand Relationship Strategist at Fractl where she works alongside a team of creative strategists to produce unique, data-driven campaigns about industry trends. Connect with her on LinkedIn for daily updates on great content; follow her on Twitter @AndreaMLehr for the GIFs.

By andrea-lehr published June 17, 2016

3 Steps to Identify Influencers in Your Industry

identify-industry-influencers

For brands, it’s no longer whether or not you’re marketing online. It’s now a discussion about how you can earn someone’s attention and convince them to share your content. A great way to amplify your content is through a highly targeted influencer marketing strategy.

Influencers work hard to cultivate relationships and maintain their position as a leader within their niche. Partnering with influencers in your industry helps get your message in front of the right audience and accelerates conversions.Continue Reading