Author: Annette McCrary

Annette McCrary is Director, Production Field Deployment at Ricoh, publisher of The Flow magazine. Contact her at Annette.McCrary@ricoh-usa.com.

By amccrary published May 1, 2014

How Print Magazines Can Contribute to Your Content Marketing Plan

blender image-the flow magazine cover“Print magazines have an unparalleled ability to keep readers rapt. Yet too few brands leverage the sensory experience print provides…” — Nenad Senic, February issue of Chief Content Officer magazine

We’ve been hearing for decades now that print is dead. And the debate over whether or not this is true will probably continue for decades to come. However, as Joe Pulizzi once pointed out, there has never been a greater time of opportunity for brands in the printed channel than right now. Continue Reading