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B2B Content Marketing Assessment

Do you ever wonder how your B2B content marketing efforts compare to your peers? If so, take this interactive assessment (powered by Alinean) to get answers to these questions:

  • How much are your peers spending?
  • What tactics are they using?
  • Are they outsourcing their content creation?
  • How are they measuring success?
  • Do they consider themselves to be effective?

The survey takes about 8 -10 minutes, and at the end you will receive a quick overview of your results. By signing up for our weekly newsletter, you can also get a more detailed report emailed to you.

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Note: This Assessment should be run using Internet Explorer (IE) 6 or newer and Firefox 2 or newer.

The assessment is based on the B2B Content Marketing: Benchmarks, Budgets and Trends report. You can also view the other reports in this series:

  • B2B Content Marketing 2010: Large Organization Report
  • B2B Content Marketing 2010: Mid-Size Organization Report
  • B2B Content Marketing 2010: Small Organization Report
  • B2B Content Marketing 2010: Agriculture Report
  • B2B Content Marketing 2010: Computing/Software Report
  • B2B Content Marketing 2010: Manufacturing Report
  • B2B Content Marketing 2010: Professional Services Report